Patient experience and dignity: New hospital gowns
Patient dignity improved new hospital gowns designed at the University of Cincinnati and in Bristol, England.
Currently Director of Education and Information Services at Compass Clinical Consulting. Have been running The Perfect Customer Experience blog since 2005. Over the years, held senior marketing positions for three companies, founded and served as president for Wolf Blumberg Krody (WBK), a marketing and design agency for 20 years. Returned to client side of the business as Director of Strategic Marketing and Customer Experience Marketing for Cincom Systems for ten years before joining Compass.
Have you measured the temperature of your patient experience lately. Not one that is full of holes and self-deception, but the real one: Would your patients refer their friends to your hospital? That’s the one question that separates growing hospitals from fading hospitals.
I get asked all the time why I think delivering a perfect customer experience is so important. My knee-jerk response is “do you want to deliver an imperfect customer experience?”
Stay current on the latest whitepapers, tools and articles about customer experience management.
The better we understand B2B decision makers, the more skillfully we can help them solve issues.
A source list of technologies to improve management of the customer experience and marketing automation.
Everyone in the organization from patient registration staff to surgeons and nurses to various clinicians and support staff to senior managers — everyone must see delighting the patient as Job One.
Here’s our list of other blogs who do a great job in promoting discussion and action to improve the customer’s experience — so that customers will in the end refer your company to their friends and colleagues.
Customer anger is the direct result of company managers focused on themselves instead of on their customers. We’re measuring the wrong things and rewarding the wrong behavior. 70% might get you a passing grade in high school, but not in the world of competition for the hearts and minds of customers.
Amazon and Google have changed how every business should deliver customer service.
How often do werecommend a business decision that flies in the face of facts that seem to tell you to go the other way? How often do we just ignore the facts because we want to do something else that is likely doomed from the start?
With downsizing, the work didn’t go away … we just took on more. And the quality of what we did went south.
Leaders realize that an organization will survive and thrive only through change.
Companies that hit the right balance between innovation and complexity create more efficient operations and more profitable customer relationships.
What we say in the first few seconds will determine if we can help a prospect solve a problem and move the prospect into your sales pipeline.